Platform

Bootcamp Media is a performance-based advertising network that delivers active and engaged consumers to its Advertiser clients.

Our Mission

Our goal is to deliver the best converting visitors, at the lowest overall cost. All delivered in a professional manner and with a smile.

Our Network

Bootcamp Media has developed one of the most diverse distribution networks featuring global reach, premium vertical sites, and the most sophisticated targeting capabilities in the market today.

For the convenience of our clients, Bootcamp Media traffic is offered in three separate tiers:

Premium Mobile – Bootcamp works with the best performing mobile apps today including Poynt.com, the leading local search application.

Best of Web – Our Run of Network (RON) channel provides a low-cost opportunity to reach thousands of sites delivered on a CPM or CPC basis. This traffic includes our Bootcamp Elite publishers – Our premium channel is ideal for agencies and advertisers looking for exposure on high-profile brand sites, including Yahoo! and Yahoo! Canada. This gives advertisers the most precise way to reach their audience, and access to more than 100 premium web publishers working exclusively with Bootcamp Media.

Performance Verticals – Bootcamp is the exclusive network for the Cyberplex audience network, a group of 300+ high performing sites that reach over 35 million unique visitors each month. Reach your customers by targeting specific verticals or channels. Reporting by channel/vertical including Home, Lifestyle, Finance, and Technology.

Our Technology

Bootcamp’s goal is to simplify the ad buying and management process, while delivering the most sophisticated targeting available. And all delivered with 100% transparency.

Our ad serving and buying platform is powered by our sister company EQ Ads, with a mission to provide the very best real time bidding online advertising solution for agencies and direct advertisers.

Below is a snapshot of some of the features provided by our platform.

  • Self-serve or hand held (your choice) campaign management environment
  • Access to multiple inventory sources through a single interface
  • CPM, CPC or CPA media buys
  • Real-time bid management
  • Hyper targeting
  • Customizable Yield Optimization Engine to ensure ROI
  • Data management
  • Block list building (domain and category)
  • Robust drill down reporting
  • Personal account support

  • Full granular drill down reporting – See the data the way you want to see it
  • Saved reports for frequent usage
  • Push reporting via XML, email and SMS
  • Full Transparency

Provides an environment for media buyers & advertisers plan their targeting scenarios

  • Forecast available inventory at various price points, geographic and audience targets and more.
    • Available impressions & suggested cost by keywords.
    • Available impressions & suggested cost by domain URLs.
    • Available impressions & suggested cost by any geo target.
    • Available impressions & suggested cost by banner size.
  • Mine historical data by category, conversion rate, CTR

  • Fully customizable account settings
  • Include and exclude settings
  • Floor pricing by page, channel
  • Frequency and targeting
  • Access to thousands of branded CPM, CPC & CPA campaigns.
  • 100% inventory fill and top industry payouts.
  • Real-time reporting
  • Auction based selling.
  • Real-time ad optimization.
  • Personal account support.